BlackFollicles.com is the solution to the fast growing demand for natural hair care products that brick and mortar stores can’t seem to meet. Sparked by the internet revolution and fueled by social media, the Black natural hair care industry has developed into such a thriving $500 million market that a company like Bain Capital has become an early investor.*
Despite the fact that there are more businesses emerging to fulfill the growing demand for natural hair care products, the gap between customers and businesses is only widening. This is because shelf space of beauty supplies, drugstores and department stores, is limited. As a consequence access to the growing supply of Black natural hair care products remains very limited, an all too familiar issue within the Black community.
BlackFollicles.com’s mission is twofold; first and foremost close the widening gap between access and demand for Black natural hair products by bringing customers and companies together in a online mall offering all possible Black natural hair care brands, small and large. Second; create an exciting social cyber platform for all that is associated with Black natural hair care.
Since the increasing demand for Black natural hair care products is a worldwide phenomenon, BlackFollicles.com has a global market focus. Not only making American Black hair care products easily accessible for customers in Europe and Africa but also making exotic products unique to the US, accessible for the American customer.
“This presents big opportunities for Entrepreneurs who are ready to deliver” says Drs. Mireille Liong-A-Kong, the brain behind BlackFollicles.com. According to the Social Cyber Entrepreneur who has been shipping Black hair care products to Europe for over a decade, the demand for Black hair care products in Europe is even higher than in the US. And while Black people all over the world are especially hungry for American Black hair care products, US customers and entrepreneurs are also interested in exotic items from abroad. This means opportunities for business trade around the globe.
To build BlackFollicles.com the founder of going-natural.com, the oldest social web and networking hair website with a community of more than 80,000 members, followers and fans, plans to raise revenue via crowd-funding. Liong will then partner up with a tech company specialized in digital marketplaces to grow an already established customer base, implementing proven success strategies from marketplaces like amazon.com, etsy.com and aliexpress.com but also from shopping sites like gilt.com.
“What sets BlackFollicles.com apart is the connectivity to our roots”, says Liong. “It doesn’t matter where we are or where we come from, you will find that Black people all over the world are always looking for good Black hair care products while access to these products is still very limited, everywhere.”
The goal of BlackFollicles.com is simply to solve this problem for once and for all with a marketplace socially driven by a customer’s demand; A Marketplace for the customer by the customer.
To learn more visit BlackFollicles.com
@blackfollicles #blackfollicles